I visited Helena earlier today on business. I've only been to Helena twice, so I can't offer any big insights about Helena compared to Bozeman.
I did notice that the big box stores (Home Depot, Wal-Mart, and Staples) in Helena have more garish exteriors than the same stores in Bozeman. For instance, the Helena Home Depot uses the company-standard bright orange sign and trim. The Bozeman Home Depot, on the other hand, uses sedate green trim and wood beams.
Don't worry, I'll post some pics later (;-)...
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